Goal: To Demystify Insurance
The client sought to build a brand that differentiated itself in the highly-competitive health insurance space through customer education.
Solution: 'G' is for Guide
Building upon the client’s mission to lead through education and his deep love of the outdoors, we created a brand narrative that gave new meaning to the first letter in their brand name, positioning GMBA as the trusted guide through the ever-changing terrain of health insurance.
Stats
INDUSTRY EMAIL OPEN RATES
2
x
Based on insurance industry averages from Constant Contact, Mail Chimp, and Campaign Monitor
INDUSTRY EMAIL CLICK RATES
2
x
Based on insurance industry averages from Constant Contact, Mail Chimp, and Campaign Monitor
